
Data Analyst
Directed data-driven media strategies that improved customer satisfaction +30% and lead conversions +25%. Optimized campaigns via Google Analytics and BI tools: +40% CTR, -20% CAC, and +10% ROI.
- A/B testing and media optimization: +25% conversions, -20% CAC
- +40% CTR across campaigns with +10% ROI
- Built a data-focused app boosting engagement +27%